12 Things Guy Kawasaki learnt from Steve Jobs

As a big fan of steve jobs I find a interesting topic about that genius and i am posting it here. Guy kawasaki is the guy who has worked as a chief evangelist(probably some marketing term) in apple with steve jobs gave a interesting speech about him after his death and all those things are interestingly awesome.

Believe me if this guy didn’t get fired working with steve jobs. He’s quite a genius.

Here’s what kawasaki said..

Many people have explained what one can learn from Steve Jobs. But few, if any, of these people have been inside the tent and experienced first hand what it was like to work with him. I don’t want any lessons to be lost or forgotten, so here is my list of the top 12 lessons I learned from Steve Jobs.

1. Experts are clueless
Experts—journalists, analysts, consultants, bankers, and gurus can’t “do” so they “advise.” They can tell you what is wrong with your product, but they cannot make a great one. They can tell you how to sell something, but they cannot sell it themselves. They can tell you how to create great teams, but they only manage a secretary. For example, the experts told us that the two biggest shortcomings of Macintosh in the mid 1980s were the lack of a daisy-wheel printer driver and Lotus 1-2-3; another advice gem from the experts was to buy Compaq. Hear what experts say, but don’t always listen to them.

2. Customers cannot tell you what they need
“Apple market research” is an oxymoron. The Apple focus group was the right hemisphere of Steve’s brain talking to the left one. If you ask customers what they want, they will tell you, “Better, faster, and cheaper”—that is, better sameness, not revolutionary change. They can describe their desires only in terms of what they are already using—around the time of the introduction of Macintosh, all that people said they wanted was a better, faster, and cheaper MS-DOS machine. The richest vein for tech startups is creating the product that you want to use—that’s what Steve and Woz did.

3. Jump to the next curve
Big wins happen when you go beyond better sameness. The best daisy-wheel printer companies were introducing new fonts in more sizes. Apple introduced the next curve: laser printing. Think of ice harvesters, ice factories, and refrigerator companies. Ice 1.0, 2.0, and 3.0. Are you still harvesting ice during the winter from a frozen pond?

4. The biggest challenges beget best work
I lived in fear that Steve would tell me that I, or my work, was crap. In public. This fear was a big challenge. Competing with IBM and then Microsoft was a big challenge. Changing the world was a big challenge. I, and Apple employees before me and after me, did our best work because we had to do our best work to meet the big challenges.

5. Design counts
Steve drove people nuts with his design demands—some shades of black weren’t black enough. Mere mortals think that black is black, and that a trash can is a trash can. Steve was a perfectionist, and he was right: some people care about design and many people at least sense it. Maybe not everyone, but the important ones.

6. You can’t go wrong with big graphics and big fonts
Take a look at Steve’s slides. The font is 60 points. There’s usually one big screenshot or graphic. Look at other tech speaker’s slides—even the ones who have seen Steve in action. The font is 8 points, and there are no graphics. So many people say that Steve was the world’s greatest product introduction guy. Don’t you wonder why more people don’t copy his style?

7. Changing your mind is a sign of intelligence
When Apple first shipped the iPhone there was no such thing as apps. Apps, Steve decreed, were a bad thing because you never know what they could be doing to your phone. Safari Web apps were the way to go until six months later when Steve decided, or someone convinced him, that apps were the way to go—but of course. Duh! Apple came a long way in a short time from Safari Web apps to “there’s an app for that.”

8. “Value” is different from “price”
Woe unto you if you decide everything based on price. Even more woe unto you if you compete solely on price. Price is not all that matters—what is important, at least to some people, is value. And value takes into account training, support, and the intrinsic joy of using the best tool that’s made. It’s pretty safe to say that no one buys Apple products because of their low price.

9. A players hire A+ players
Actually, Steve believed that A players hire A players—that is people who are as good as they are. I refined this slightly—my theory is that A players hire people even better than themselves. It’s clear, though, that B players hire C players so they can feel superior to them, and C players hire D players. If you start hiring B players, expect what Steve called “the bozo explosion” to happen in your organization.

10. Real CEOs demo
Steve Jobs could demo a ‘Pod, ‘Pad, ‘Phone, and Mac two to three times a year with millions of people watching, why is it that many CEOs call on their vice president of engineering to do a product demo? Maybe it’s to show that there’s a team effort in play. Maybe. It’s more likely that the CEO doesn’t understand what his/her company is making well enough to explain it. How pathetic is that?

11. Real CEOs ship
For all his perfectionism, Steve could ship. Maybe the product wasn’t perfect every time, but it was almost always great enough to go. The lesson is that Steve wasn’t tinkering for the sake of tinkering—he had a goal: shipping and achieving worldwide domination of existing markets or creation of new markets. Apple is an engineering-centric company, not a research-centric one. Which would you rather be: Apple or Xerox PARC?

12. Marketing boils down to providing unique value
Think of a two-by-two matrix. The vertical axis measures how your product differs from the competition. The horizontal axis measures the value of your product. Bottom right: valuable but not unique—you’ll have to compete on price. Top left: unique but not valuable—you’ll own a market that doesn’t exist. Bottom left: not unique and not valuable—you’re a bozo. Top right: unique and valuable—this is where you make margin, money, and history. For example, the iPod was unique and valuable because it was the only way to legally, inexpensively, and easily download music from the six biggest record labels.

Bonus: Some things need to be believed to be seen. When you are jumping curves, defying/ignoring the experts, facing off against big challenges, obsessing about design, and focusing on unique value, you will need to convince people to believe in what you are doing in order to see your efforts come to fruition. People needed to believe in Macintosh to see it become real. Ditto for the iPod, the iPhone, and the iPad. Not everyone will believe—that’s OK. But the starting point of changing the world is changing a few minds. This is the greatest lesson of all that I learned from Steve. May he rest in peace knowing how much he changed the world.

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Introducing iDevices


If apple is going to reveal any of its masterpiece it is always a thrill for gadgets freaks like us. I always keep track of the Apple’s new introduction video of their products where those guys give a sleek and exciting advertisements of their products. These are some of the mesmerising advertisements of iPhone, iPod, iPad and macbook

Introducing the Smart Cover for iPad

Introducing the New iPhone 4S

Introducing the New iPad

Introducing the New Macbook Air

Introducing Siri

Introducing OS X Lion

Introducing iOS5

Introducing iCloud

iOS Development for Beginners

Hi Nerds

So welcome to the world of objective-C, your future favorite programming language. With just a two year experience, as a iOS developer it has been a Roller-Coaster ride for me with iOS development and I had some thrilling slides, smooth sight-seeings, slow-uprising of my iOS applications. Hope i will give you some tips to become a comfortable and pro-active iPhone/iPod/iPad developer.

If you are really reading this then you should definitely know some programming language at a very basic level. If the answer is “C” then you will be a Rockstar here. Some of the other techie words that you should get familiarize with are the OOPS concepts, MVC patterns and IDE’s.

Assuming you are pro in the above mentioned techs. I would like you to jump into the Apple world. There are two rules which you should obey when you start developing iOS applications

1. Buy/Borrow/Own/Steal/Rent a Mac machine

2. Buy/Borrow/Own/Steal/Rent a iPhone/iPod Touch/iPad device

Without a mac machine you can’t develop a native iOS app(of-course you can go hybrid but thats not your focus now newbie) as Xcode is the only tool for developing iOS apps and it is available only for mac OS. Without a device to test is always a risk. So obey the two rules.

You got everything you got start learning. I would like to suggest you to see as many video tutorials than the normal text blogs. Lynda.com provides some of the best video tutorials with very simple and clear explanations of iOS and Xcode. Apart from that the best is to learn from the people who created it. Apple Documentations are the best  for any clarifications or doubts.

Try to take a simple idea and create the application for that to learn. Learning each feature separately is not going to help. Take a simple idea that has some of the basic controls and start completing that project so that you have a complete app. My idea would be trying these basics in a single app.

  • Textfield validations
  • Button, Label, View creations
  • Transition of views from one screen to other
  • Passing data to next screen
  • Sqlite DB operations
  • Tableview Creations and manipulations
  • Delegates

As a starter you don’t  need to be so choosy for glassy interface for your app. While things go on you will be familiar with the user interface so do not worry about it now.

If you are stuck up on middle of a bug/isssue and apple documentation doesn’t solve your issue then go posting your question on Stackoverflow. Be neat, simple and clear on the question you are going to ask provide sample code in that and acknowledge the person who is trying to answer your question. Your hours and days effort will be minimized into seconds and minutes. If you become pro someday you can answer the questions posted by other developers as I do now. Thats me in SO.

RayWenderlich is a good team of iOS coders provide very easy and simple tutorials with sample code for some commonly used functionalities. Feel free to browse through their tutorials.

Appsamuck is site that provides open source iOS projects for free. You can download and play with those codes and feel the awesomeness in you by experimenting in it.

So welcome to the iOS.

How to show-off your new Macbook to your Friends

Everyone from our small age we have seen the windows xp, vista and windows 7. By far we have known that the giant is the Microsoft and Apple is always below when comparing to OS and easy usability. But after the reach of iDevices the iPod, iPhone and iPad, Apple became so smart in bringing a very user-friendly computing devices.

As a iPhone app developer working with mac in my office i got obsessed with it. I own a Dell XPS power packed laptop but always wanted a mac in my life. So saved a lot of money and bought a new Macbook pro.

After seeing that piece of cutting edge sillicon material outside i was amazed. So with a smirk in my face i opened the package saw the beauty sitting like a silent child inside the cage. I got familiarized with it and started showing-off to my friends who think Apple is not their friendly Non-Living-Thing.

1. Ask your friend to take the charger and plug the charger into the socket. With the magnet it pulls the charger socket easily and sets the charger in the place perfectly. There you go strike 1.

2. With the new Lios OS everything is gestures and animations. So now open Photobooth and touch the maximize button. Wo whoo a smart sleek animation which expands the window to fullscreen is so kool to watch out.

3. Now tell your friend that ‘Lets take a photo’. Click the photo icon in Photobooth app. Its starts the counter 3 2 1 and there is a flash in the screen which shows a white screen with full brightness for a split second and you have a clear photo taken. Pretty Impressive huh.

4. So now open as many applications like calendar, mail, iPhoto, Garageband, iMovie, Safari in fullscreen. Now tell your friend that now i am going to switch applications. Slide down your four fingers from left to right or right to left. Within less than a second you can switch to any app with that gesture. Now is the time to watch your friends face!!

5. Open Safari and browse through some 5 and above pages in a single tab. Now you wanna go back to previous page. Instead of clicking on back button slide the page by dragging two fingers on your touchpad a smooth transition shows the previous page. Within a second you can pass through the array of pages you visited with safari storing the pages in cache for sometime so that the page doesn’t reload.

6. Now shutdown you system. It takes almost 8-10 seconds for shut-downing which is 50% faster than windows machines.

7. Switch of all lights in your room. Open your macbook increase the keyboard light. Now your key glows with a white light so that it is easy to type when you are in a dark environment.

8. Open iPhoto App. Zoom in and zoom out pictures using the pinch gesture from your touchpad.

9. If you have a iPod or iPhone or iPad then you can amaze your rookie friends by the use of iCloud. Set iCloud on your device as well as on your macbook and connect both of them to internet. Now Take a foto from your iPhone/iPod/iPad you keep your device down open iphoto in your mac. Now show your friend the photo taken just 10 seconds ago which got clouded and rained your mac.

10. Finally take a screenshot of your mac and post it in Facebook and Twitter as I have done.

and thats the way to show-off with your macbook. Go nuts!!!

Best 0.99$ Games worth Buying in iPhone

Angry Birds Space

As a personal AB fan this space is worth playing for almost 30 hours of gameplay. With their new world space, new birds, new super powers  this game is always the best mobile game. No need of more info get out and play that.

Cut the Rope

Omnom is a beautiful creature loves to eat candies. But how to feed it? You just have to Cut the Rope. With this amazing creative glossy user interface, pass through levels with spiders, spikes, sliders and of-course the ropes to feed the candy to omnom. If you finished this game and got addicted you do a experiment with Cut the Rope Experiments.

Where is my Water

You have a friendly crocodile here named Swampy who really loves to take bath. So whats your task is to give enough water to swampy to take bath. With extrordinary water effects, gears, pipes, acids you can time pass a lot in here with a little bit of usage from your brain.

Tiny Wings

One sentence for you. This is the iPhone Game of the year awarded by Apple. Then why don’t you buy it. Your target is to pass the bird to as many as islands by swooping through the curved plains. Though very simple it is pretty addictive.

Blueprint 3D

This is by far the best 3D app. Yet you dont need 3D glasses to play. It just renders any real life object into pieces and lines in 3 dimension and you have to fit the piece together to form the object by some swipes and rotates. The user interface is simply the best.

Cut the Buttons

Here comes my multitouch master game. This game you have to use two of your fingers(Your Thumb and Indexfinger) to hold the scissors. Then you will be given a array of clothes with buttons on it. Now start cutting the buttons before the clothes disappear with the buttons. Dont try to cut the steel button you may trigger a quake.

Fruit Ninja

Combination of chinese ninja style kungfu and colorful fruits makes this a great addictive app for kids. Simple mission, you cut these juicy fruits when it pops out. Beware of the deadly bombs or you end up loosing the game. Get your eyes on three different type of games to juice up your phone.

Slice It

You can become a real mathematical engineer here. Slice the squares rectangles polygons and many other shapes to split it equally. Simple but mathematically addictive. Worth buying for time-passing on your 11 finger.

Doodle Jump

Jump, Jump and Jump again on the bars to levitate the doodle up in the air. With accelerometer comes to focus on moving our hands left and right, this game is quite thrilling.

Bike Baron

Those who have played some of the monster trucks rally bikes in small flash games you would love this app. The exciting bike stunts, collectibles with time limit you will not put your phone aside. Start applying some torque to this game.

Flight Control

You are controlling the airfield you have constant planes incoming to your field so guide them safely to the base. Thats all you have to do, except it gets tuff when time goes as lots of planes comes to your base. Its all about tackling the path. Don’t make the call MAYDAY MAYDAY MAYDAY we are being Hit.

Rail Maze

Trains! Interesting vehicle in the world. You can do something with that in this app You guide them to destinations with tweaking some the ledges, moving the tracks and completing the path. If not you could derail some trains so don’t make the Unstoppable Stoppable.

As a gamer would love your choice of apps. Please comment if you have your best iPhone games.

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